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Blog

4 min read

15 Key Considerations for Your e-Commerce Platform

In the bustling world of e-commerce, where every click can lead to a sale, choosing the right platform for your online store is imperative. The decision can garner favor and attract new clientele, or it can leave your customers frustrated and...

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3 min read

Why Your Mobile Website Isn't Converting, and How to Fix It

In today's fast-paced digital world, having a mobile-friendly e-commerce website is no longer an option; it's a necessity. Despite its growing importance, many businesses struggle to convert mobile visitors into paying customers. As of August 2023,...

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3 min read

Mastering eCRO Trends - A Blueprint for success

The world of eCommerce is an ever-evolving landscape, with competition at an all-time high. Your eCommerce website is not just a digital storefront; it's a dynamic, ever-evolving marketplace. Here is a guide to mastering eCommerce conversion rate...

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2 min read

Building Trust in Online Retail: Strategies for Success

Since the emergence of Covid-19, consumers have re-evaluated their priorities when shopping online. Trust and authenticity have become paramount, with customers seeking out brands that align with their values and deliver on their promises. In fact,...

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2 min read

ADA/WCAG Compliance - Revisited

We've talked about this topic in at least one previous post, but it's such an important and relevant issue, we wanted to circle back! First, let's answer the most important question:

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2 min read

Ecommerce Loyalty Programs - Quick Tips

Ecommerce loyalty programs are a great way to reward your customers for their continued patronage. By offering rewards such as discounts, free shipping, or exclusive access to products and services, you can encourage customers to keep coming back to...

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2 min read

Customer Loyalty in Ecommerce: Why It Matters and How to Build It

Customers today are definitely not the same as customers of yester-year. In today's highly competitive ecommerce industry, where almost anyone can create an online storefront, customer loyalty is more important than ever. With so many online...

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2 min read

Holiday Shopping with Buy Now Pay Later

Many consumers started holiday shopping earlier than in previous years. Holiday deals started earlier and customers have been warned of supply chain disruptions, possible shortages, and delays. 

Buy Now Pay Later options offer shoppers flexibility....

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2 min read

How You Should Be Using GA4

What’s changed? 

GA4 (Google Analytics 4) is the latest implementation of Google Analytics. It was released about a year ago (October 2020) and is the new default 'type' of analytics. However, it is no mere 'iteration', GA4 is an entirely new...

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2 min read

The Importance of Maintaining Your PCI Compliance

What is PCI-DSS Compliance? 

Payment Card Industry Data Security Standards 

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